Data Protection

7e7bd Privacy Policy

At 7e7bd, your privacy is not a legal formality — it is a fundamental commitment. This Privacy Policy explains in plain, precise terms what personal data we collect from Bangladesh-based players, how we use and protect it, who we share it with, and what rights you hold over your own information. Please read this document in full before registering or using any service on the 7e7bd platform.

Effective: 1 January 2026 Region: Bangladesh 256-bit SSL Language: English

Our Data Commitments

How 7e7bd Protects Your Privacy

Six core principles that govern every data decision we make on the 7e7bd platform.

Data Minimisation

7e7bd collects only the personal data that is strictly necessary to operate your account, process transactions, and comply with applicable legal obligations. We do not collect personal data speculatively or for undisclosed purposes.

256-bit SSL Encryption

All data transmitted between your device and the 7e7bd platform is encrypted using industry-standard 256-bit SSL/TLS protocols. This ensures that your login credentials, payment details, and personal information are protected from interception at every point of transit.

No Third-Party Marketing Sales

7e7bd will never sell, rent, or trade your personal data to third-party marketers, data brokers, or advertising networks. Your contact details remain exclusively within the 7e7bd ecosystem and its directly contracted service providers.

Full Player Control

You hold genuine, exercisable rights over your personal data — including the right to access, correct, restrict, and request deletion of your records. 7e7bd provides a clear process for exercising all data subject rights, detailed in Section 10 of this Policy.

Defined Retention Periods

7e7bd does not retain personal data indefinitely. Each category of data is held for a defined retention period that reflects our legal obligations and legitimate business needs. When data is no longer required, it is securely deleted or anonymised beyond reconstruction.

Breach Notification

In the unlikely event of a data security breach that poses a risk to your rights or freedoms, 7e7bd will notify affected players promptly via their registered email address and will take immediate remedial action to contain and investigate the incident.

Contents

01 Introduction
02 Data Controller
03 Data We Collect
04 How We Collect Data
05 Legal Basis
06 How We Use Your Data
07 Data Sharing
08 Cookies & Tracking
09 Data Retention
10 Your Rights
11 Data Security
12 Children's Privacy
13 Third-Party Links
14 Policy Amendments
15 Contact Us

Last updated: 1 Jan 2026

Summary Notice: This Privacy Policy describes how 7e7bd collects and processes the personal data of players accessing the platform from Bangladesh. By registering a 7e7bd account or continuing to use the platform, you acknowledge that you have read and understood this Policy in full. If you have any questions, contact us at [email protected] before proceeding.

01 Introduction

7e7bd operates the online betting and casino platform accessible at https://7e7bd.io. As the operator of this platform, 7e7bd is committed to protecting the personal data of every player who registers and engages with our services. This Privacy Policy sets out a transparent, comprehensive account of our data processing practices, written in plain English for the benefit of our Bangladeshi player base.

This Policy applies to all personal data collected through the 7e7bd website, mobile-optimised platform, live chat system, email correspondence, and any other channel through which a player interacts with 7e7bd. It applies equally to prospective players who browse the platform without registering, registered players with active accounts, and former players whose accounts have been closed.

This Policy should be read alongside the 7e7bd Terms and Conditions and Responsible Gaming Policy. Where any conflict arises between this Policy and another 7e7bd document on data-related matters, this Privacy Policy shall take precedence.

02 Data Controller

For the purposes of this Privacy Policy, 7e7bd acts as the data controller in respect of all personal data collected through and in connection with the platform. As data controller, 7e7bd determines the purposes and means of processing your personal data and bears full responsibility for ensuring that such processing is carried out lawfully, fairly, and transparently.

All data protection queries, subject access requests, and complaints should be directed to the 7e7bd data protection contact at [email protected]. Our support team operates 24 hours a day, 7 days a week, and will acknowledge any formal data protection request within two (2) business days of receipt.

03 Personal Data We Collect

7e7bd collects personal data across several categories depending on the nature of your interaction with the platform. The table below summarises the categories of data collected, together with specific examples and the primary purpose for which each category is processed.

Data Category	Examples	Primary Purpose
Identity Data	Full legal name, date of birth, NID / passport number	Account registration, KYC verification, age verification
Contact Data	Email address, mobile phone number, residential address	Account communication, support, withdrawal notifications
Financial Data	bKash / Nagad / Rocket account numbers, bank account details, transaction history	Payment processing, withdrawal verification, AML compliance
Verification Data	Scanned NID, utility bills, selfie with document	KYC compliance, fraud prevention, underage gambling prevention
Technical Data	IP address, browser type, device model, OS version, session timestamps	Platform security, fraud detection, service optimisation
Usage Data	Pages visited, games played, bets placed, session duration, feature interactions	Responsible gambling monitoring, product improvement, personalisation
Communications Data	Live chat transcripts, support email content, feedback submissions	Customer support, quality assurance, dispute resolution
Marketing Preferences	Email / SMS opt-in status, promotion history, preferred game categories	Targeted promotions (consent-based only), bonus personalisation

Sensitive Data: 7e7bd does not intentionally collect special categories of sensitive personal data (e.g., health data, religious beliefs, political opinions, biometric data) except where required for responsible gambling purposes — for example, where a player voluntarily discloses a gambling-related health concern when requesting self-exclusion. Such disclosures are treated with the highest level of confidentiality and used solely for the stated responsible gambling purpose.

04 How We Collect Your Data

7e7bd collects personal data through the following channels and methods:

4.1 Direct Collection

The majority of personal data processed by 7e7bd is provided directly by you during the course of your interaction with the platform. This includes data submitted during account registration, KYC document upload, deposit and withdrawal requests, live chat conversations, email correspondence, and responsible gambling self-assessment forms.

4.2 Automated Technical Collection

When you access the 7e7bd platform, certain technical data is collected automatically by our servers and analytics systems. This includes your IP address, browser fingerprint, device identifiers, operating system version, and a timestamped log of your session activity. This data is collected using server logs, cookies, and first-party analytics tools and is used for security monitoring, fraud detection, and platform performance optimisation.

4.3 Third-Party Sources

In limited circumstances, 7e7bd may receive personal data from trusted third-party sources, including identity verification service providers engaged for KYC purposes, payment processors such as bKash, Nagad, Rocket, and Upay, and fraud detection and AML screening services. Data received from third parties is used exclusively for the purpose for which it was obtained and is subject to the same protections as data collected directly.

05 Legal Basis for Processing

7e7bd processes personal data only where a valid legal basis exists. The legal bases applicable to 7e7bd's data processing activities are as follows:

Contractual Necessity: Processing required to perform our obligations under the 7e7bd Terms and Conditions — including account management, payment processing, bet settlement, and withdrawal handling.
Legal Obligation: Processing required to comply with applicable legal requirements, including anti-money laundering (AML) regulations, Know Your Customer (KYC) requirements, and fraud prevention obligations.
Legitimate Interests: Processing carried out in pursuit of 7e7bd's legitimate business interests where these are not overridden by your rights and interests — including fraud detection, platform security, responsible gambling monitoring, and service improvement analytics.
Consent: Processing based on your freely given, specific, and informed consent — primarily for marketing communications and optional personalisation features. You may withdraw consent at any time by contacting [email protected] or updating your account preferences.

Withdrawing Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal. Withdrawing consent from marketing communications will not affect your ability to use the 7e7bd platform or access any game or feature.

06 How We Use Your Personal Data

7e7bd uses the personal data it collects for the following clearly defined purposes:

Account Creation and Management: To register your 7e7bd account, verify your identity, manage your profile, and maintain accurate account records throughout the lifecycle of your relationship with the platform.
Payment Processing: To process your deposits and withdrawals via bKash, Nagad, Rocket, Upay, and other supported Bangladeshi payment channels, and to maintain an accurate transaction history for your account.
KYC and Compliance: To fulfil our obligations under applicable AML, KYC, and responsible gambling regulations, including verifying your age, identity, and source of funds where required.
Customer Support: To respond to your support queries, investigate complaints, resolve disputes, and maintain records of interactions for quality assurance and training purposes.
Security and Fraud Prevention: To monitor account activity for signs of unauthorised access, bonus abuse, multi-accounting, money laundering, or any other prohibited conduct set out in the 7e7bd Terms and Conditions.
Responsible Gambling: To monitor your gameplay patterns for indicators of problem gambling behaviour, to administer self-exclusion and deposit limit requests, and to communicate responsible gambling resources where appropriate.
Marketing and Promotions: To send you personalised promotional offers, bonus notifications, and platform news where you have opted in to receive such communications. You may opt out at any time.
Platform Improvement: To analyse aggregated, anonymised usage data to improve the design, performance, and feature set of the 7e7bd platform on an ongoing basis.
Legal Proceedings: To exercise or defend legal claims, comply with court orders, or respond to lawful requests from competent authorities.

07 Data Sharing & Third Parties

7e7bd does not sell your personal data. We share personal data only with trusted third-party processors who are bound by contractual obligations to handle data securely and only for the specific purposes for which it is shared. The categories of third parties with whom we may share your data are as follows:

Payment Processors: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, and other payment service providers — for the sole purpose of processing your deposits and withdrawals.
KYC and Identity Verification Providers: Third-party identity verification and document authentication services contracted by 7e7bd to conduct KYC checks on new and existing players.
AML Screening Services: Fraud detection and anti-money laundering screening platforms that analyse transaction patterns to identify and prevent financial crime.
Game Providers: Licensed game studios including Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Spribe, and Ezugi — who may receive session and gameplay data necessary to operate and settle the games they supply to the 7e7bd platform.
IT Infrastructure and Security Providers: Cloud hosting, content delivery, DDoS protection, and cybersecurity vendors engaged to maintain the availability, speed, and security of the 7e7bd platform.
Legal and Regulatory Authorities: Where 7e7bd is required by law, court order, or regulatory instruction to disclose personal data to competent authorities, we will do so and, where legally permissible, notify the affected player.

No Unauthorised Disclosure: 7e7bd will never disclose your personal data to any third party not described in this Policy without first obtaining your explicit consent or being required to do so by law. If we engage a new category of data processor that materially changes our sharing practices, we will update this Privacy Policy and notify registered players via email before the change takes effect.

08 Cookies & Tracking Technologies

The 7e7bd platform uses cookies and similar tracking technologies to ensure core platform functionality, improve user experience, and support our security and analytics operations. Cookies are small text files stored on your device by your browser when you visit the 7e7bd website. The categories of cookies used on the 7e7bd platform are described below.

8.1 Strictly Necessary Cookies

These cookies are required for the platform to function and cannot be disabled. They are used to maintain your login session, remember your language preference, and ensure that your bets and account actions are attributed correctly to your session. No consent is required for strictly necessary cookies as they are essential to deliver the service you have requested.

8.2 Performance and Analytics Cookies

These cookies collect anonymised, aggregated information about how players use the 7e7bd platform — such as which pages are visited most frequently, how long sessions last, and where errors occur. This data is used exclusively to improve the performance and usability of the platform. These cookies do not identify you personally.

8.3 Functional Cookies

Functional cookies remember choices you make on the platform — such as your preferred game category, display settings, or notification preferences — so that the platform behaves consistently between sessions. These cookies enhance your experience but are not essential for core functionality.

8.4 Managing Cookies

You may manage or disable non-essential cookies through your browser settings at any time. Please note that disabling certain cookies may affect the performance or functionality of specific features on the 7e7bd platform. Instructions for managing cookies in major browsers are available through your browser's help documentation.

09 Data Retention

7e7bd retains personal data only for as long as is necessary to fulfil the purpose for which it was collected and to satisfy our legal and regulatory obligations. The following retention periods apply to the main categories of personal data held by 7e7bd:

Data Category	Retention Period	Reason
Account and identity records	Duration of account + 5 years after closure	Legal obligation, AML compliance
KYC verification documents	Duration of account + 5 years after closure	Regulatory KYC retention requirement
Financial transaction records	Duration of account + 7 years after closure	AML, tax, and audit obligations
Betting and gaming history	Duration of account + 3 years after closure	Dispute resolution, responsible gambling audit
Support and communication records	3 years from date of interaction	Quality assurance, dispute resolution
Technical and session logs	12 months from date of collection	Security monitoring, fraud investigation
Marketing preferences and history	Until consent is withdrawn or account is closed	Consent-based processing

Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised. Anonymised data (from which no individual can be identified) may be retained indefinitely for statistical and research purposes and is not subject to this Policy.

10 Your Data Rights

As a 7e7bd player, you hold a set of rights over your personal data. 7e7bd is committed to honouring these rights promptly and without unnecessary barriers. Your rights are set out below, together with guidance on how to exercise each one.

Right of Access

You may request a copy of all personal data 7e7bd holds about you. We will provide a structured summary within 30 days of receiving your verified request at no cost for the first request in any 12-month period.

Right to Rectification

If any personal data we hold about you is inaccurate or incomplete, you may request that it be corrected or supplemented. Identity corrections may require supporting documentation.

Right to Erasure

You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected. This right is subject to our legal retention obligations — data we are required by law to keep cannot be deleted on request.

Right to Restriction

You may request that 7e7bd restrict the processing of your personal data in certain circumstances — for example, where you contest the accuracy of the data or where processing is unlawful but you prefer restriction over deletion.

Right to Data Portability

Where processing is based on your consent or on contractual necessity, you may request that 7e7bd provide your personal data in a structured, commonly used, machine-readable format for transfer to another service provider.

Right to Object

You may object to 7e7bd processing your personal data for direct marketing purposes at any time. You may also object to processing based on legitimate interests where you have grounds relating to your particular situation.

To exercise any of the rights listed above, contact the 7e7bd data protection team at [email protected], clearly identifying the right you wish to exercise and providing your registered email address and full name for verification purposes. 7e7bd will acknowledge your request within two (2) business days and fulfil it within thirty (30) calendar days.

11 Data Security

7e7bd maintains a comprehensive information security programme designed to protect your personal data against unauthorised access, disclosure, alteration, and destruction. Our security measures include, but are not limited to:

256-bit SSL/TLS encryption on all data in transit between your device and 7e7bd servers
AES-256 encryption at rest for all sensitive personal and financial data stored in our databases
Multi-factor authentication (MFA) available to all players for account access and mandatory for internal staff accounts
Real-time intrusion detection systems that monitor platform traffic for anomalous patterns indicative of attack or unauthorised access
Regular independent security audits conducted by third-party cybersecurity specialists to identify and remediate vulnerabilities
Strict role-based access controls ensuring that only authorised 7e7bd personnel can access personal data, and only to the extent required for their specific role
Penetration testing conducted at least annually against all customer-facing platform components

Despite these measures, no internet-based system can guarantee absolute security. 7e7bd encourages all players to use a strong, unique password for their 7e7bd account, enable two-factor authentication, and report any suspected unauthorised account activity to our support team immediately via live chat or by emailing [email protected].

12 Children's Privacy

The 7e7bd platform is strictly intended for adults aged 21 years and above. 7e7bd does not knowingly collect, process, or retain personal data belonging to individuals under the age of 21. Age verification is a mandatory step in the 7e7bd account registration process, and all players are required to submit valid government-issued identification confirming their date of birth before any real-money betting activity is permitted.

If 7e7bd becomes aware that personal data has been collected from an individual who is under 21 years of age, we will take immediate steps to suspend the relevant account, delete all associated personal data, reverse any transactions where technically and legally possible, and report the matter to our compliance team. Parents or guardians who believe that a minor may have registered on the 7e7bd platform should contact us immediately at [email protected].

21+ Age Restriction: 7e7bd enforces a strict minimum age of 21 for all real-money activity on the platform. Providing false age information during registration is a serious breach of the 7e7bd Terms and Conditions and may result in permanent account closure and forfeiture of any funds held in the account.

13 Third-Party Links

The 7e7bd platform may contain references to third-party services such as payment providers (bKash, Nagad, Rocket, Upay) and game studios. While 7e7bd takes reasonable care to ensure that third parties it works with maintain adequate data protection standards, this Privacy Policy applies solely to data processing carried out by 7e7bd. 7e7bd is not responsible for the privacy practices of third-party websites or services that operate independently of the 7e7bd platform.

Players who interact directly with third-party payment platforms or game providers should review the privacy policies of those third parties independently. If you have concerns about how a third-party provider handles your data in connection with a 7e7bd transaction, please contact our support team and we will assist in identifying the relevant data controller.

14 Amendments to This Policy

7e7bd reserves the right to amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or platform features. Material changes — meaning changes that significantly affect how we collect, use, or share your personal data — will be communicated to all registered players via their registered email address at least fourteen (14) days before the amended Policy takes effect.

Non-material changes (such as clarifications of existing practice, typographical corrections, or structural reorganisation that does not alter substantive meaning) may be made without advance notice. The "Last Updated" date at the top of this Policy will always reflect the date of the most recent revision. Continued use of the 7e7bd platform following publication of an amended Privacy Policy constitutes your acknowledgement of the updated terms.

We encourage all players to review this Privacy Policy periodically, particularly before making deposits or withdrawals, to remain informed about how 7e7bd manages and protects your personal data. The current version of this Policy is always accessible at https://7e7bd.io/privacy-policy.

15 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or 7e7bd's data processing practices, please contact our support and data protection team using the details below. All data protection enquiries are handled with strict confidentiality and in accordance with the timelines stated in this Policy.

Email: [email protected] (plain text — not a clickable link)
Live Chat: Available 24/7 directly within the 7e7bd platform interface
Response Time: Data protection requests acknowledged within 2 business days; fulfilled within 30 calendar days
Support Language: English and Bengali
Operating Hours: 24 hours a day, 7 days a week, Bangladesh Standard Time (BST, UTC+6)

Formal Complaints: If you are not satisfied with 7e7bd's response to a data protection concern, you have the right to escalate your complaint through appropriate legal channels in your jurisdiction. 7e7bd will cooperate fully with any lawful investigation into our data processing practices.

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Your Privacy Is Protected at 7e7bd

Still have questions about how your data is handled? Our support team is available around the clock. Explore our platform with confidence, knowing that 7e7bd takes your personal data seriously.

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